If you buy Justin Bieber’s new perfume, The Key, he will somehow figure out a way into your bedroom as you slumber, take you on a magical date (wherein you can eat anything you want) and show you all sorts of stuffed African animals. Don’t ask me how this will happen but it just will.
At least, according to the perfume’s new commercial. In this four-minute “short-film” that seems to be modeled off a French art house flick, JB is mercifully silent and lets his soulful eyes (ha) and gold chain swagger (ha HA) do the talking as he charmingly stalks sleeping young women.
But don’t take my word for it, minions. Please–please–watch the advert for yourself. I dare you to get through it without laughing out loud.
LOLOLOLOLOL! Oh Jussy, don’t ever change, darling! You are just too hilarious, trying to suddenly switch from the bratty patronizer of Brazilian whorehouses to a brooding indie actor.
But, I do quite like the fragrance–or at least its packaging and name. It’s nice to see that for once he’s veering away from naming his perfumes after his songs, but I guess “Bad Day” doesn’t make for a very appetizing scent, now does it?
What’s your thought on Justin’s new mini-movie? Do you find it as artsy as the Swag King is ever going to get? Or does this just give you the lame tingles from head to toe?