Look who’s starring in the Alexander Wang Fall 2012 Ready-to-Wear campaign… it’s Gossip Girl‘s Penn Badgley! A newly released video features him sporting long hair and a beard alongside rappers A$AP Rocky and Diplo.
Penn has been in previous fashion campaigns (Gap and H&M), but rumor has it that it was the connection between his girlfriend Zoe Kravitz and the designer that helped him get this gig.
In the video below, Penn says, “I think it’s impossible to ever feel like something’s perfect. You can feel the rush and excitement of trying to attain that, and those moments are rare when you actually get something that special. But when you feel like you’re starting to get it — that’s something that’s incredibly exciting.”
Check it out and tell us what you think about the campaign. Do you think Penn was the right person for this?
See other endorsements the Gossip Girl cast has done in the gallery below!